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We love Fitzrovia

Fitzroy Square

Living in Fitzrovia

Discover a London community built around a mix of commercial success and individualistic artistry

A West End area of the capital with a real difference, Fitzrovia has long been a place that is built around the people and not the place. With a nice mix of commercial and residential space in Fitzrovia, as well as a blooming arts scene, it brings together a wonderful little mix of people from different walks of life to create a wonderful community that really brings the place to life.


Fitzrovia property

Fitzrovia has some fine Georgian houses, as well as mews properties, although apartment blocks and attractive flats for sale or rent are more widely available. Among these blocks are a good number of serviced apartments, with facilities varying from standard all the way through to luxury. More details are on our Fitzrovia serviced apartments page 

Both long terms rentals and short lets are available in Fitzrovia, and it’s a favoured vacation/holiday rental destination as well. Commercial rents are also more affordable than on the other side of Oxford Street, making it a magnet for many businesses, whether for short-term or long-term lets.


We say:

Community is at the heart of Fitzrovia, making it one of the most wonderful little areas of the capital in which to live.

Your neighbours

The Neighbours
Many young professionals choose to live in Fitzrovia, thanks to the fact there are an abundance of offices in the area. Friendly surroundings where people are happy to say hello and greet you. It is a warm and friendly place to live. The area is also home to poets, musicians and artists who gather to discuss their work and bring it to life together.

What you'll find

What you'll find
Plenty in the way of city centre lifestyle but with more of a downplayed sense that comes from the community atmosphere central to life in Fitzrovia.

Property prices

Property prices
Average 2-bed rental price: £2,452 per calendar month. Average 2-bed property price: £1,931,494.


The Lifestyle
Whether living and working in the area or coming together to meet with other like minded artistic types, the lifestyle around Fitzrovia is one that is centred around the community aspect.

Do not expect

Do not expect
The West End atmosphere. Despite being in the West End, Fitzrovia is very much different to the rest of the region.

You'll fall in love with

You fall in love with
The community feel of the area. The fact that commercial office space and residential units sit side by side so comfortably means that many live and work here, which gives it a real sense of community pride.

Local transport Transport
Fitzrovia's location in the centre of the capital means that it's more than easy to get around the city by bike or foot. However, when you need to travel further afield, there are also a number of different options with regards to public transport. On the Tube, you can catch a train at Tottenham Court Road, Goodge Street, Warren Street and Great Portland Street, all of which serve Fitzrovia.
Local destinations Distances
The London Eye: 12 mins on the tube
The Tower of London: 25 mins on the tube
Heathrow Airport: 75 mins on the tube
Gatwick Airport: 60 mins by tube and train
Kings Cross: 15 mins on the tube
National Gallery: 9 mins on the tube

Sights around Fitzrovia

Fitzrovia Art

Fitzrovia has been seen over the past few years as something of a burgeoning hot spot for art in the capital. While it was previously never uttered in the same breath as other places, the arrival of the likes of Modern Art, Approach W1 and Alison Jacques have all helped bring the area to life in the arts scene. One of the highlights of this is the Fitzrovia Lates campaign, which sees galleries open until 9pm on the last Thursday of every month, with artist talks, masterclasses and special exhibitions on offer. It's one that has to be seen to be believed.

Fitzrovia Bars

It may well be located in the West End, but that doesn't mean Fitzrovia shares the flamboyant and fast-paced way of life that the rest of the area does. In fact, it's much easier to mix business with pleasure in Fitzrovia for those who live and work there. From the array of commercial office spaces to some fantastic cafes, bars and restaurants, it really is easy to get the work-life balance spot on in Fitzrovia.

Fitzrovia Tottenham Court Road

While it might not share the same atmosphere you might find in the rest of the West End, that's not to say that Fitzrovia has totally abandoned its theatrical heritage altogether. Dominion Theatre on Tottenham Court Road is one of the best places in the West End to see some fantastic shows, and the street is also home to some wonderful retail outlets to keep you more than busy until the curtains are raised.

Great places to...



37 Charlotte Street

Restaurants are one of the cornerstones of what Fitzrovia is all about, so finding just one in which to indulge is a difficult ask. However, there are few places that will be as good to eat as Roka. The Japanese eatery has become a favourite across London, with four different branches now open, but Fitzrovia is a great place to sample its elaborate yet pricey Japanese delights in a wonderfully decorated restaurant that just makes you want to spend all night dining.

Bradley's Spanish Bar


Bradley's Spanish Bar
42-44 Hanway Street

It's probably one of those places that most people would simply walk past without giving a second glance, but Bradley's is something of an institution, not only on Fitzrovia, but across the whole of London. The basement bar may be somewhat dingy, but that's part of the charm, and you'll soon forget it as you sing along to the wonderful 60s jukebox.

Visit their G+ Page



400 Oxford Street

We all like to indulge from time to time, regardless of the time of year, and when you're in Fiztrovia, there will be nowhere better to do this than at Godiva, which offers the very finest in traditional Belgian chocolates. First opening its doors 75 years ago, the chocolatiers at Godiva really have honed their craft over the years to perfection.

The Long Bar


The Long Bar
50 Berners Street

Located in the Sanderson Hotel, The Long Bar is one of the most exclusive night spots in the whole of Fitzrovia. Whether inside or in the famous gardens, you can enjoy a drink and the chance to chat with friends in the most opulent surroundings...if you can get inside.

The Long Bar

Chuan Spa


Chuan Spa
1c Portland Place

The ultimate experience in wellbeing in London, Chuan is perfect for relaxation and health. While you may want to head to a gym some evenings, at other times, there will be nothing better in hitting this place, where atmosphere is the key to feeling your best. The spa's philosophy centres around Chinese treatments, and you will just love the extensive range of fantastic water based treatments.

John Frieda


John Frieda
75 New Cavendish Street

The list of celebrity clients boasted by the salon should speak for itself, but this really is the place to be when you're looking for a top class hair cut in Fitzrovia. You'll leave feeling pampered and with fantastic results. And the prices are also very very reasonable.

Villandry Delicatessen


Villandry Delicatessen
170 Great Portland St

Whether you've got time to stop and have a sit down lunch or are just looking for a takeaway in the passing as you head back to your Fitzrovia office, Villandry is the place to be in the early afternoon. Known as being at the forefront of the British food revolution, this place has a huge selection of meat, fish, fruit, vegetables, wine, cakes, takeaway dishes and sandwiches to indulge in at lunch.

Gallery Different


Gallery Different
14 Percy Street

Fitzrovia has become a burgeoning area for the world of art in London in recent times, and nowhere will this be more obvious than at the dynamic and intimate Gallery Different. Blink and you'll miss some of the fantastic modern exhibitions as they come and go throughout the year from this delightful gallery. The real gem is that you're never likely to see the same thing twice.

Your friendly estate agent for Fitzrovia

We’re based just the other side of Oxford Street, which means that even the furthest parts of Fitzrovia are just a few minutes’ walk away. As all the pointers above show, we know Fitzrovia like the backs of our hands, and that goes for its streets and properties too.

As well as residential properties, we also have some commercial space available in the area, and we’re also ready to give friendly advice on what and where to buy or rent in Fitzrovia.

For more details, just call in at our Soho office, phone us today on 020 3627 4619 or send an email to

You could also try...

Camden Town Guide

Camden Area Guide

Shoreditch Guide

Shoreditch Area Guide

Soho Guide

Soho Area Guide

Clapham Guide

Clapham Area Guide

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